When you’re looking at ways to market your doula business, social media often feels like the best and only option. And sure, social media platforms do offer the opportunity to reach thousands of users. But are the majority of those users your potential customers? Probably not! Many people follow a great social media page but…
marketing
How to support your Doula Business over Christmas
Oooh… there’s a whiff of excitement in the air and it smells like cinnamon and mulled wine! People are officially using the C word… which can mean only one thing. How the jeepers did Christmas creep round so quickly (again!)? And how do you support your doula business while also having a bit of a…
Doula sales conversations that feel like Magic! – Part 2
By Charlotte Bailey, Nurturing Birth Mentor This is the second of a two-part series, supporting you with your doula sales techniques. Click here for part one. Last month Charlotte introduced us to some of her doula sales techniques. This month we share the second part of her article on how to really connect with the…
5 important things that might be stopping you getting more doula bookings
You’ve completed your Doula Course and your fabulous doula business is up and running! You’ve got yourself a fancy logo, lovely leaflets, a website and a Nurturing Birth Directory link. You’ve set up your Facebook page, registered your business with Google to get your SEO started and you tell all your friends and family about…
Why your doula business needs a blog
Let’s talk blogging… We know, you’ve probably heard this one before right? Blogging is an essential part of your marketing strategy. But when you’ve got a million and one things on your to-do list, is writing a blog for your doula business really worth it? As a doula, working within a limited geographical area and…
All about doula testimonials!
Let’s talk about words… From the carefully crafted content on your doula website to the attention grabbing social media posts, what you write can influence every part of your business growth. But what is the MOST important content you should be using? Is it the can’t look away headlines? The all-important calls to action? Perhaps…